Steal the clicks from competitors! Reaching the top spot in search results is no longer a great mystery. PPC advertising means you pay only for the clicks you want, from the target audience that is searching for you.
While the majority of companies consider SEO as an efficient approach for long term growth, sometimes you really need an immediate boost, that’s where PPC services come into action. If your business is struggling to gain a foothold in the market, looking to expand, or improve annual growth – a proper PPC can make it happen. Our PPC management services enable you to pay only for the clicks you want, from your target audience. Our services allow you to utilize a full suite of paid advertising formats that deliver instant results for your site. Our PPC services are all about simply delivering a targeted advertisement to your potential customers at the exact moment they’re surfing relevant things. DIGIBULLS’ PPC services involve in-depth research, testing, adaption, refinement, and scaling. Our dedicated PPC team has a proven structured approach to help your business hit the ground running.
Features of our PPC Services
Text Ads Compelling, targeting text ads are crucial for a high-performance PPC campaign. Creating well-written Text Ads offers some very obvious benefits like improved click-through rate, better quality scores, lowered cost per action. These types of Ads provide snippets of business information as well as links to call on mobile.
Display Ads Display Ads can take the form of text, images, videos, and rich media. About two million sites are a part of Google’s Display Network, each of which has places on them that Display Ads can appear. Display Advertising enhances leads and sales through remarketing, contextual targeting, topic targeting, target with the website, and website placements.
Remarketing Ads Our remarketing ads services are a way to connect with previously interacted visitors through the website or mobile apps. Advertisements that follow/approach only after you visit the website. These Ads follow across the web.
Shopping Ads Shopping Ads displayed above Google research result. These Ads include product images, prices, and store information. Shopping Ads attract high click-through rates. They help you increase your brand awareness or remind the audience to make a purchase.
Not your Average PPC Agency
Our skilled PPC experts work with you to understand your industry, how your customers are searching all to deliver the most targeted ads to drive business according to you. We offer you a variety of strategic options to deliver the right message for your business. Our services provide specified reach whether you’re a small, local shop or a global brand, targeting options allow you to choose exactly where your advertisements will be seen. With our PPC services, you get to choose your daily budget and are able to increase or decrease the budget as needed. Increased exposure through these services allows your company to grow and have enhanced digital visibility.
Smart & Personalized Features of DIGIBULLS’ PPC Management Services:
Comprehensive Keyword Research: We complete thorough keyword research upfront to ensure that we’re focusing on right keywords and have all your targets covered. We closely monitor your campaigns keyword performance throughout.
PPC mini-campaigns: Let us target your city, state or even area with appropriate and catchy Ads. We offer this mini-campaign option in order to test the performance growth at a smaller scale first and then jump to larger areas and markets. Through this feature you can also see the effects and benefits of our services before making the big decisions.
Split testing and comparison of Ads: We’ll continuously compare Ads to know their effectiveness. This will allow us to upgrade our campaigns, make changes in our content and presentation.
Proof of ROI and detailed reporting: Using some excellent data tracking tools of Google Ads and other PPC services we generate detailed reports highlighting the important performance information.
Remarketing Campaigns: Using remarketing services, we can connect to visitors who previously showed interest in your services. This will help increase return on Ad spend while increase sales and leads.
Frequently Asked Questions
- How much do I pay for each time someone clicks on my Google Ad?
All of this depends on the bidding strategy. Initially, you set up the maximum you want to pay and google can spend up to 20% more for that bid. The maximum a client can spend per day is up to 2x the max daily spends and not more than 120% of the month overall. Depending on your budget and goals, we’ll tailor a plan for your PPC Ads to get to you a solid ROI.
- How many people really click on Ads?
While the numbers might vary vastly, we assure you that PPC Ads are very much clicked on. Stats from 2019 show that 64.6% people click on google sponsored Ads while shopping online. PPC Ads have some strong click through rate power.
- If competitors click on my ads, do I need to pay for it?
Google has few well devised methods to deal with Click fraud. If a bot is planted to click on certain Ads Google will trace and block the specific IP Address. However, one needs to pay for the manual click on his/her respective Ads. You can easily stop competitors from using up your valuable budget if you strike first.
- How can I track my PPC campaign and its progress?
There are several ways to track your PPC campaigns and progress. You can leave this to us, we assure to provide constant updates and regular reports to all our clients. Your progress can be generally tracked through Click Through Rate (CTR), keyword performance, landing page performance, or quality score. We analyse your cost per conversion i.e. the amount being spent on gaining new customers as well as ROI. We also make use of Google Analytics and Google Ads interface to gain valuable information.
- Where will my listing appear within the search engine result pages?
The position of Ads will depend upon your desired area of placement as well as the amount of competition that exists for each search term. You might end up on Page1 or Page5 depending on the auction outcomes. Google will determine where your Ads are relevant and display them accordingly.