GBP video verification: pass the first time

What the video has to establish

Three things, in one unbroken take: that the location is real and matches what you claimed, that you have the equipment and materials of the business you say you run, and that you have authority over the place, meaning keys, access, signage, post.

The recording cannot be edited. A cut is a fail.

Film it in this order

Start outside with something that fixes the location: street signage, the building number, a nearby road name. Then walk in without stopping the recording.

Inside, show the tools, stock, vehicles or workspace that make the business plausible. Then show authority: unlocking a door, opening a cabinet, addressed post, branded paperwork.

Finish on something that ties the business to you personally. Keep talking through it, plainly.

Common reasons it fails

Filmed in portions and stitched together. Signage never shown. Home-based operation filmed in a way that never demonstrates a working business. Address on screen not matching the address on the profile, including suite formatting.

That last one catches people who wrote Suite 200 in one place and Ste 200 in another.

What to do if it fails

You usually get another attempt. Treat the second one as the last, prepare the route in advance, and film it in daylight.

We will say plainly that some home-based profiles do not pass regardless of preparation, because the evidence a video can show is thin when the business runs from a kitchen table.

“Most failures are preparation failures.”