What is actually here today
Five things. Two are compilations of public data, built from the NOAA storm record and labelled as compilations rather than research of ours. The other three are the measurement method, a real client report, and the claim checks we ran before publishing figures other people assert without checking.
The two compilations exist because the underlying data are public, complete and checkable. Both were mapped with titles the data did not support, and both were retitled rather than published as briefed. Neither contains a marketing figure, because the storm record contains none.
The benchmark series, and why it is still empty
A published benchmark needs a dataset behind it, gathered on a stated method, at a size that makes the number mean something. Public weather records clear that bar, which is why the two compilations above exist. What the entries below need is measurement of our own, and what we hold is client runs under the X/12 Protocol: small, self-selected and confidential.
So rather than dress up a handful of client runs as an industry study, these sit here as unbuilt. Each entry says what it would take.
What would have to be true before any of these ships
A stated sample size and how it was drawn. A method published before the result. A date on every figure. Named surfaces rather than a blended score. And a limitations section written by us rather than inferred by you.
That is the same standard the X/12 Protocol already meets, and it is the reason this page is short. Most published marketing research in this category would fail it, which is precisely why another one would add nothing.
Fair questions about this page
Why are the benchmarks empty?
Because we have not collected the data behind them. A published benchmark needs a stated sample, a method published before the result and a date on every figure. Client measurements are small, self-selected and confidential, and dressing them up as an industry study would fail our own standard.
When will the benchmarks be published?
When the underlying data exists. We are not putting a date on it, because a cadence promise on a page about verification would be the wrong thing to make.
What can I use in the meantime?
The X/12 Protocol is published in full, a real sample report is available with the numbers left in, and the claim checks cover the figures most often quoted without a source.
A measurement of your own beats a benchmark
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